TTB Creative Academy · Cohort 02

Stop Guessing what to post.

Learn how to understand a brand, build a content strategy and create content with purpose.

The Brand-to-Content Starter Kit is a practical workbook designed to help you move from understanding a brand to planning content that makes sense for it.

Whether you’re a social media manager finding your feet or looking to become more intentional about your work, this resource will help you approach content with more clarity and direction.

Worksheets
05
Workbook
Free
Cohort 2 opens
12 Jan
free
A laptop, a mug of coffee and a handwritten notepad on a wooden desk by a window

From brand to content, one page at a time.

Brand ClarityContent PillarsWeekly PlanningClear ObjectivesBrand to Content

The workbook

What’s inside the Starter Kit?

Five tools that take you from “what is this brand?” to a week of content you can defend.
  • 01

    Brand Clarity Worksheet

    Define what your brand stands for, who it serves and what it aims to achieve.

  • 02

    Content Pillar Builder

    Develop content themes that align with your brand and goals.

  • 03

    Content Planning Template

    Turn content ideas into a practical weekly plan.

  • 04

    Content Objectives Checklist

    Give every post a clear purpose.

  • 05

    From Brand to Content Exercise

    Turn your brand insights into actionable content ideas.

An open sketchbook full of content ideas with a pencil resting on the page

Strategy first.

Startwiththestrategy.Thencreate.

Good content starts with understanding the brand and what it needs to achieve.

Get the free Brand-to-Content Starter Kit and start creating with purpose.

Free download

Get your free Starter Kit.

Enter your details to receive the workbook and Academy updates, including Cohort 02 enrolment information.

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TTB Creative Academy · Cohort 02

Want to take your skills further?

Join the TTB Creative Academy Cohort 2 to be notified when enrolment opens. 6-Week Program, live sessions, 40 seats, starting 12 January.

An open notebook with the word Notes written on it, a fountain pen across the page